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2nd Consumer Research Summit

Place & Identity: advancing theory and practice

Tuesday 20th June 2017 (The Bluecoat, Chester)

Submission deadline (full papers/research pitches) 31st March 2017

Submission Guidelines

Scholars and practitioners are invited to submit research papers and/or pitches to Dr Sonya Hanna by 5pm on 31st March 2017. Papers accepted for presentation can be uploaded as abstract or full paper and made available online for general consumption.

Format:

Scholars and practitioners are invited to submit research papers and/or pitches that employ qualitative or quantitative research approaches or report findings based on rigorous reviews of current literature.

Research Papers: a research papers is allocated 20 minutes presentation time with an additional 10 minutes for discussion

Pitch Presentations: a pitch presentation is allocated 10 minutes presentation time with an additional 10 minutes for discussion.
  • 5 single-spaced pages (excluding title page, abstract, references, tables, figures and appendix) with size 12 Times Roman font and normal (1” all round) margins.
  • The title page should include the title of the paper, the author(s) contact details as well as a short abstract of no more than 200 words.
  • Tables and figures should be provided within the main body of the paper.  Only one appendix is allowed.
  • References should be provided in the Harvard style.
  • With the exception of conceptual/review papers, papers should contain an introduction, literature review, method, results and conclusion/discussion section.

Pitch presentations need only submit a structured extended abstract of up to 250 words normally covering introduction, method, findings, and conclusion. Pitch presentations can be used to present novel ideas (without data), viewpoints, commentaries on policy or practice, or case-studies and as such may require tailored abstract format.

Early stage PhD students are encouraged to submit their research ideas for a pitch presentation.

Contribution(s) sought:

The summit intends to be inclusive of good quality presentations and papers that cover a wide range of topics.  The following are examples of non-exclusive topics:

  • Place branding
  • Destination marketing
  • Identity and place
  • Identity, urbanism and globalisation
  • Place attachment relating to consumption contexts
  • The consumption of place
  • Changes in shopping habits related to place
  • Technological influences that shape conceptualizations of place e.g. location-based services and digital showrooming
  • The role of place in consumption e.g., consumption rituals
  • Nostalgia and place
  • Changes in the meaning of place across time
  • Trends in use of place for consumption
  • The role of place in developing customer relationships
  • Brexit and its role in changing place and people relationships

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